I’ve forgotten how grounding and re-invigorating it can be to get out into nature.  I sit here writing this month’s income report from Lake Arrowhead with nothing but the sounds of birds and the occasional boat in the background. It’s just what the doctor ordered.  Here is what this month looked like.

Why do I share income reports?

I believe in authenticity. One way that I can show up and live authentically is by being completely transparent with you about what I’m creating—my successes, my failures, and everything in between. These reports serve as a monthly check-in to show you where I am currently and how far I’ve come. With that in mind, I decided to start these reports on Day 1 of my journey to inspire you and impress upon you the reality (my reality) of creating an online business from the ground up.

October Income:


My focus right now is to create a ton of value in order to build my audience.

October Expenses:

  • ConvertKit: $29
  • Bonjoro: $15
  • Zapier: $20
  • Adobe CC (After Effects / Premiere / Photoshop): $60
  • Virtual Assistant: $350

October Donations:

Realizing that it may take a while to build an audience and create my online courses, I decided to set a minimum monthly donation budget of $200. It’s not a ton of money, I know, but it’s something I look forward to increasing soon.

Total Expenses: $474.00

Total Profit: -$474.00

Total Donations: $200.00

Preparing for my first large tutorial series

A large portion of my time this month has been dedicated to planning out my first video training series.  I’ve been thinking a lot about areas and topics where I can deliver a ton of value to the Thought Leader community, for free.  A trend I’ve witnessed and continue to hear is the struggle to create a professional web presence on a shoestring budget.  So, I’ve decided to create a free course that will show you the exact steps I took to create this very website.  Stay tuned!



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